Whilst David Beckham is renowned, despite his international fame, for being something of a humble family man, he is definitely not shy – and we (as women) are eternally thankful for that. Posing half-naked and dripping wet for ELLE’s cover last July – David wasn’t the only the one who was sweating.

From magazine headliner to TV ad campaigns, Sky Sports has tapped Beckham to be the face – or faces, rather – of their latest advert.
Having signed up to be the brand ambassador for the sports channels earlier this year, the ever-so-handsome footballer is seemingly not enough for Sky Sports. So, hold fire on your “there’s only one David Beckham” chants because there’s no longer just one DB, thanks to the channel’s cloning skills, now there are six.
Sky Sports, for once (when you are not taking preoccupying our boyfriends) we salute you.