Prada’s ‘Real Fantasies’

BATD ON Aug 01, 2013 AT 9:17 am

Mysterious phone calls, Siamese cats, suspenseful jazz music. Not really what you’d expect to find in a fashion campaign film. But then Prada is far from any old fashion brand.

Prada’s Real Fantasies AW13

Using a graphic cut-out background, more cigarettes than we really care for, and snowy television channels, Prada creatively showcases their Autumn/Winter 2013 collection in ‘Real Fantasies.’ The film plays out in domestic tones with a surprising twist. And for the very first time, combines both mens and womenswear within the same campaign footage.

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