A Scented Service

Mimi ON Apr 01, 2011 AT 9:21 am

Bronze Goddess Eau Fraiche

Bronze Goddess Eau Fraiche

by Katie Service

Estee Lauder Bronze Goddess Soleil Fragrance

My dad has used the same random brand of toothpaste for as long as I can remember. A couple of months ago he discovered that said brand was discontinuing and his beloved toothpaste would no longer be readily available to him. So what did he do? He quite literally bought boxes of the stuff and now, I’m not kidding, he has a life time supply of toothpaste in his bathroom cupboard.

Knowing that something you love is only available for a limited amount of time makes you panic doesn’t it? Chanel nail varnishes literally fly off the shelves before you can say “Mimosa” and all because their very nature as a ‘limited’ item makes them more desirable.

Perfume is a way of making a certain feeling or atmosphere unlimited. In a bottle of perfume you can unlock spicy cloves and woody incenses that bring winter walks and hot mince pies to mind. Green florals can clear the cobwebs of winter from your mind and evoke the fresh lightness of spring. There is nothing however quite so absurdly uplifting as the scent of summer.

Bronze Godess Soleil

Bronze Godess Soleil

I bet you can smell it already. You can see yourself unpacking your bikini, your sunglasses. You open up the first page of that trashy novel and lean back letting the glorious warmth of the sun hit your face. Before you get too excited please do remember that, however overactive your imagination, it is still only April. Put those shorts away. Now!

There is one particular scent of summer that encourages that strange sense of panic in women and that is the Estee Lauder Bronze Goddess Eau Fraiche Skinscent. For several years now Estee Lauder has released this limited edition summer fragrance and women have got so hooked that they come back year after year, some even buying enough to last them through the winter months. It is not just the piña colada smelling scent that these women are buying into. It is the idea of summer, of bronzed limbs and flat stomachs, of sunshine and lapping of waves on a white sandy shore. Eau Fraiche makes you nostalgic and excited at the same time.

Well not only am I delighted to report that Eau Fraiche is gracing our stores once more (for a limited time only of course) but so is a rather special new summer tipple from the beauty giant: Estee Lauder Bronze Goddess Soleil, The Fragrance. Excited? I am.

Where Eau Fraiche is sweet, Soleil is refreshing with energising citrus – perhaps more of a city-break scent than its typically beachy counterpart. Although you may be distracted by the zesty top notes of sweet tangerine, bergamot and Moroccan orange blossom, the full weight and warmth of this perfume actually comes from the blonde woods within, folded in with iris, ambrette seeds and crystalline musks. You can actually smell the reflection of the grapefruit sun sparkling in the sea and feel the warmth of the base notes enveloping your toes.

The sophisticated new bottle swaps its multi-coloured cap for a chic matte gold one and a tie-dye bottle of aqua blue merging into sandy yellow. It is quite literally a tiny weenie holiday in a bottle! Will the consumers go just as mad for it as its now iconic big sister? I think so, yes.

The Bronze Goddess Soleil Fragrance collection launches on Estee Lauder counters nationwide 2nd May:

New Limited Edition Bronze Goddess Soleil Eau Fraiche 100ml RRP £38.00, www.houseoffraser.co.uk
Limited Edition Bronze Goddess Eau Fraiche 100ml RRP £38.00, www.houseoffraser.co.uk

Related Posts Plugin for WordPress, Blogger...

Comments are closed.