Jennifer Anniston: New Face Of Living Proof

Mimi ON Oct 11, 2012 AT 1:59 pm

Jennifer Anniston’s hair is almost as famous as she is, if not more so. Remember the mid-90’s “Rachel” hairstyle? From her role in Friends, Jen’s hair became known and coveted, so much so that her hairstyle became one of the most requested in salons around the globe. This makes her deal with Massachusetts-based hair company Living Proof something of a big deal in the world of hair.

Jen has signed on with the company as not only as spokesperson but also as a product creator. With any luck, we’ll finally have a line of products that give us some of that effortless sleekness and healthy luscious volume that Jen’s tresses exude. Get ready to queue up!

Living Proof

We have high hopes for Jennifer’s new line, as she is already something of a pro when it comes to succeeding in the beauty industry.  She launched her own eponymous fragrance back in 2010 which was quickly snapped up by fans, and when asked about her approach she claimed that, “If something is good it doesn’t matter if the market place is crowded”. It’s this sort of philosophy that made her perfume so successful and will help her new Living Proof line to conquer the huge hair care market.

And as big fans of both the brand, Jen and her hair, we reckon she’s onto a winner here.

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