Oh, Marc!

Mimi ON Jun 13, 2011 AT 12:17 pm

Dakota Fanning for Oh Lola!

Dakota Fanning for Oh Lola! courtesy of WWD.com

Fancy something a little bit sparkling, a little bit fruity and a whole lot sexy?

Welcome to Oh Lola!, the new juice from Marc Jacobs. Top notes of raspberry, frais des bois and pear, middle notes of peony, magnolia and cyclamen and a base of vanilla, sandalwood and tonka bean make for a fresher take on best selling Lola.

Expect to see it in the UK from August with Dakota Fanning as the face of the campaign. Apparently Marc Jacobs¬†has been a big fan of the ‘Twilight Saga: New Moon‘ actress for some time and considered her perfect as the face of the fragrance thanks to what he calls her “Lolita” qualities.

He said: “I’ve been a big fan of Dakota since the first time I saw her in a movie.

“When we were speaking about who to use in the Oh, Lola fragrance ads – I had recently seen The Runaways. Dakota was in it, and I knew she could be this contemporary Lolita, seductive yet sweet.”

However Dakota is not the only actress to recently join forces with the Marc Jacobs’¬†brand, Helena Bonham Carter has become the latest face of the fashion label following in the footsteps of Victoria Beckham and Sofia Coppola.

Photo credit: Courtesy Photo at WWD.com.

 

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