The New Face of Chanel

BATD ON Oct 21, 2009 AT 9:52 am

Vanessa Paradis

Vanessa Paradis

Vanessa Paradis is the new face of Chanel lipstick. She will star in a global campaign for the luxury make-up range’s new collection Rouge Coco de Chanel. The new lipsticks will be available to buy from 2010. Chanel said Vanessa was chosen due to her “modern elegance, boldness of character and power of emotion“. No further information on the advertising campaign or who will shoot it has been announced.

It is not the first time Vanessa has worked with Chanel. In 1992, she starred in adverts for the luxury fashion house’s Coco perfume. In the campaign, she was seen dressed as a bird swinging from a cage. In 2003, she became creative director Karl Lagerfeld’s muse and promoted Chanel’s Cambon handbags. Two years later she starred in campaigns for The New Mademoiselle handbag. Vanessa has also modelled for Miu Miu.

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