A Sensitive Issue

BATD ON Jan 26, 2009 AT 12:00 pm

Avene Hydrance Optimal Cream

Avene Hydrance Optimal Cream

It’s all very well for those whose skin is hardy to the myriad of ingredients pumped into wonder creams, but what about those whose complexion can’t tolerate anything but the gentlest of formulations?

With one of the coldest winters for years, we’re all suffering from dryness, and the newest range from Avene does double duty even for the ultra-sensitive. Hydrance Optimal contains the ingredient lipid Meiboserine, that prevents moisture leaving the skin, as well as deeply emolient oils and protective spring waters to maximise softness and comfort. Paraben free, hypoallergenic and containing SPF20, Hydrance Optimal Rich, £13.95, will leave tender skin (and purse) very happy.


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