Embrace or Escape!

Mimi ON May 13, 2010 AT 9:28 am

'Love Football' and 'Hate Football' packages from Sony

In conjunction with the recently announced Sony World Cup trade-in, whereby customers can trade-in old electronics for money off new, Sony have just launched a new book trade-in for Readers.

They’ve teamed up with HarperCollins Publishers to offer customers the perfect read to accompany the World Cup season, whether you ‘Love Football’ or ‘Hate Football’. 

You can return any book – even a dusty old paperback – to participating stores and receive a £20 instant saving on a new Reader Pocket Edition.  And until 11th July, customers who register their new Reader Pocket Edition on the Sony website will receive a book voucher to download up to five free e-book titles from the ‘Love Football’ and ‘Hate Football’ packages. 

The ‘Love Football’ package ensures football fans are spoilt for reading material throughout the World Cup season with books such as More Than Just a Game by Chuck Korr and Marvin Close, and Totally Frank by Frank Lampard.

But if you’d rather steer clear of the football madness then Sony’s ‘Hate Football’ package is the one for you! Novels such as Half of a Yellow Sun by Chimamanda Ngozi Adichie and The Courier by Ava McCarthy are among just some of the titles on offer.

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