New Lifestyle Line Inspired by Downton Abbey

BATD ON May 01, 2013 AT 1:23 pm

Downton Abbey

TV show, ‘Downton Abbey’, has captivated viewers since its premier in 2010. The British period drama has captivated audiences with the early 1900 fashion and lifestyle. Now, Carnival Films is going to capitalize on the shows success and launch a lifestyle and clothing line inspired completely by the show.

‘Downton Abbey’s’ executive producer, Gareth Neame told CNBC, “We’ll be working across an entire range of products coming out this year. From fashion, apparel and home-ware and furniture to wallpapers, beauty products and stationary.”

The clothing collection is still in the works, however expect to see vintage looks and accessories inspired by the closet of Lady Mary (Michelle Dockery) and the Dowager Countess of Grantham (Dame Maggie Smith).

There is no set release day for the line yet and the line is still in the early stages of development.

Gareth added, “In retail terms, the first series launched the program and the brand, the second year ratified it and the show didn’t even hit its high point in the US until this year when series three ended. It is very rare for a British drama to have this much retail potential and merchandising value.”

We can’t wait for the line to come out so our secret fantasies of living like a Duchess or Countess can flourish to life!

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