Burberry Launches Social Networking Site

BATD ON Nov 09, 2009 AT 4:01 pm

Emma Watson Wearing Burberry Trench Coat

Emma Watson Wearing Burberry Trench Coat

Hooked on Twitter? Can’t get enough of Facebook? Well Burberry have gone one step better, the luxury label have launched its very own social networking site www. Artofthetrench.com. The site pays homage to Burberry’s iconic trench coat and features pictures taken by The Sartorialist himself, Scott Schuman.

The pictures feature various people from London, New York, Milan, Paris, Berlin and Sao Paulo all wearing the famed Burberry trench in their own unique way.

You can also get in on the stylish action and submit your own photos of you and your beloved Burberry trench for inclusion on the site. You can comment on the various posts that others have left and share them on Twitter and Facebook.

Christopher Bailey, creative director of Burberry says, ‘ Everybody has a different story related to their coat or the first time they came into contact with one – I love the idea that people from all over the world can share those stories and images with each other and all the different attitudes and expressions of the Burberry trench coat and the people who wear it.’

Visit: www.artofthetrench.com
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