Charlotte Olympia offers ‘little shoes for little girls’ with Incy

BATD ON Aug 12, 2013 AT 8:14 am

With ‘back to school shopping’ right around the corner, it’s the perfect time for a new children’s shoe collection – Charlotte Dellal agrees. Launched today – 12 August – Incy, as in Incy Wincy Spider, is Dellahl’s latest collection by her label Charlotte Olympia and coincides cleverly with her logo, must we say.

Her flats are worn and loved by celebrities everywhere – Alexa Chung, Beyoncé, and Emma Roberts to name a few- and now your little girl can be amongst her clientele.

The Incy Collection

The Incy Collection

The British luxury shoe and accessory designer features six of her distinctive designs in her Incy collection (pictured below) – her signature kitty flats, velvet Swarovski Crystal embellished spider-web slippers, leopard print Bisoux flats, colourful Pamela party flats, and the playful Tutti Fruitti design.

Clockwise from top left: Kitty and Tutti Frutti flats, £195; Wincy slippers, £75; Beatrix boots. £295

Clockwise from top left: Kitty and Tutti Frutti flats, £195; Wincy slippers, £75; Beatrix boots, £295

Not only will your little fashionista be on the right track for stellar style later in life – she will thank you – but your purchase will make up Charlotte Olympia’s first month of sales, ten percent of which will benefit The Art Room, a UK charity offering art as therapy to at-risk children. Plus, every pair of shoes comes complete with crayons and a colourbook for your little one. Have you ever felt better about buying shoes?

The mum of two (with one on the way) has finally decided to launch her child-friendly sizes after time spent waiting for a girl, but she has gone through with the girl’s shoe collection despite the gender of her third child.

“I always thought I’d design little shoes for little people as soon as I had a girl” Dellal told The Telegraph. “However with two boys now and a third child on the way – I decided to finally launch ‘Incy’ regardless. Maybe I’ll have a girl this time!”

We’re rooting for you Charlotte!

Incy will be sold exclusively as Charlotte Olympia Mayfair, Manhattan, and Beverly Hills shores, as well as online at

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