High Street Fashion Week

BATD ON Sep 04, 2009 AT 2:38 pm

Alesha Dixon the face of High Street Fashion Week

Alesha Dixon the face of High Street Fashion Week

We’re gearing up for the glitz and glamour of London Fashion Week and as it steadily approaches, we await the arrival of the crème del la crème of fashion to descend upon our capital for the five day fashion fest. So to get you in the mood and to celebrate the Great British High street, Oxford Street will celebrate its very first High Street Fashion Week from the 7th-11th of September. Various retailers up and down Oxford Circus will join forces to celebrate the eclectic mix of trends and fashion that make up the UK High Street.

Recently voted High Street Fashion Queen Alesha Dixon is currently the face of High Street Fashion Week, as voted for by Oxford Street shoppers. The recently crowned fashion queen said, “I am so excited to be part of the first ever High Street Fashion Week, and to be crowned High Street Fashion Queen by the public is a real honour. Since I was young, I’ve always popped down to Oxford Street with my friends for our ritual shopping Saturday. Whatever your dress size or budget, anyone can find the latest trends and get their own style. I’ll definitely be making a trip to Oxford Street to check out what the stores have up their sleeves for High Street Fashion Week.”

Join in some of the week long festivities which include exclusive in store offers for fashion week shoppers. Why not join Tanya Sarne, iconic founder of the label Ghost to quiz her on any fashion dilemmas you may have whilst enjoying a nice glass of bubbly on Tuesday September 8th. On Wednesday night Uniqlo joins forces with Yo! Sushi for a spectacular Japanese party, nip down to John Lewis on Thursday for an exclusive beauty extravaganza. Shoppers can enjoy free gifts, exclusive brand launches and goodie bags from Lancôme and Yves Saint Laurent, if that wasn’t enough hair hero himself Philip Kingsley will be on hand to answer any hair care questions you may have. On Friday things are rounded up with a real taste of London Fashion Week as Paul Costelloe unveils his latest collection with a catwalk show on the shop floor. Enjoy a glass of bubbly on the front row.

We’ll see you there.

For a full list of events visit the site: www.highstreetfashionweek.com

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