The Kardashian Kollection

Mimi ON Jan 13, 2011 AT 10:00 am

The Kardashian sisters at the 2011 People's Choice Awards

The Kardashian sisters at the 2011 People's Choice Awards

Kim Kardashian says the upcoming Kardashian Kollection will provide “something for everyone”.

The reality television star, 30, and her siblings Khloé, 26, and Kourtney, 31, announced they will unveil their fashion collection at the end of summer 2011 yesterday.

The Kardashian Kollection will go on sale at American department store Sears, and Kim thinks the line’s versatility is its unique selling point.

Kim admitted Sears was the obvious choice for the sisters to sell their line, as they have always been big fans of the shop.

“The collection includes everything from lingerie, clothing, handbags, accessories and shoes and Khloé, Kourt and I each put our own personal style into the pieces so there’s a lot of variety and something for everyone!” wrote the star on her website.

“We’ve always shopped at Sears, so we thought it was the perfect outlet for the Kardashian Kollection. You guys are going to love it!”

According to WWD, the Kardashian Kollection will be available at 400 Sears stores.

Kim, Khloé, and Kourtney are no strangers to the world of fashion. They have launched their own D-A-S-H boutique chain, as well as a clothing line called K-Dash. They also collaborated with Bebe to design a fashion range.

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