Prada’s Literary Competition

BATD ON Apr 23, 2013 AT 10:58 am

Prada Eyewear

In a quest to discover the hottest new literary talents who “see the world with a unique, rare gaze”, Prada has launched a competition inspired by their designer optical line.

Using glasses as a metaphor for the discovery of new creative spheres, Prada calls on writers to “explore and enhance the individual interpretation of reality” in 4,000 to 8,000 words.

Asking “What are the realities that our eyes give back to us? And how are these realities filtered through lenses?”.

To enter the competition, which will be judged by Prada and Italian publishing house Giangiacomo Feltrinelli Editore, the winners will each receive €5000.

The Prada Journal: A Place For New Stories competition will close on June 18th, with winner’s revealed on December 31st. For more info and to enter the competition visit

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